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The State of Product Discovery in Digital Commerce

The State of Product Discovery in Digital Commerce

London Research
In partnership with
Attraqt
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Closing the Gap

Closing the Gap

London Research
In partnership with
Catalyst
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Content Marketing Maturity Report 2022

Content Marketing Maturity Report 2022

London Research
In partnership with
ContentCal
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PR Technology Vendor Selection Guide

PR Technology Vendor Selection Guide

London Research
In partnership with
Cision
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Content Marketing: Moving from Tactics to Strategy

Content Marketing: Moving from Tactics to Strategy

London Research
In partnership with
ContentCal
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Latest articles

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5 Key Findings from The State of B2B Content for Growth Marketing

5 Key Findings from The State of B2B Content for Growth Marketing

B2B marketers are trying harder than ever to get a decent return on their content investment. Based on a survey of 350 B2B organizations, a new research report from Demand Exchange and London Research looks at the...

Linus Gregoriadis
Linus Gregoriadis 5 September 2024
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Podcast – Interview with Scott Voigt, Founder and CEO, FullStory

Podcast – Interview with Scott Voigt, Founder and CEO, FullStory

Part of our special series of episodes of the c-suite podcast that was recorded in partnership with the European PR Agency Tyto and their own Without Borders podcast, this interview is with Scott Voigt, Founder and...

Russell Goldsmith
Russell Goldsmith 5 September 2024
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Is Your Ad Campaign Hurting the Planet?

Is Your Ad Campaign Hurting the Planet?

Digital marketing, often perceived as environmentally friendly, has a hidden carbon footprint. This article explores the surprising environmental impact of digital advertising, from data centers to excessive ad...

Zsofia Raffa
Zsofia Raffa 3 September 2024
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Thought Leadership Content – Why Bother?

Thought Leadership Content – Why Bother?

In the increasingly crowded market, brands and businesses constantly compete for attention, and standing out is harder than ever. One smart way to differentiate yourself from the competition is through thought...

Glenn Matchett
Glenn Matchett 29 August 2024
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Enhancing the Value of Your Business Before a Transaction

Enhancing the Value of Your Business Before a Transaction

David Blois wishes to share his insights regarding enhancing the value of your business before a transaction.

David Blois
David Blois 27 August 2024
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Podcast - Event Marketing: Insights from Industry Leaders

Podcast - Event Marketing: Insights from Industry Leaders

In this episode of the c-suite podcast, we chat to a panel of experts about how companies use events to showcase products, strengthen partnerships, and generate business opportunities.

Russell Goldsmith
Russell Goldsmith 22 August 2024
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Don't Miss a Message: Why Whatsapp Automation is Essential for Your Digital Marketing Activities

Don't Miss a Message: Why Whatsapp Automation is Essential for Your Digital Marketing Activities

Reaching your target audience on their preferred platforms is crucial. With over 2 billion monthly users globally, Whatsapp has become an essential communication tool. But keeping up with individual inquiries and...

vihaan digitals
vihaan digitals 20 August 2024
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Immersive Marketing: How AR and VR are Revolutionizing Digital Marketing

Immersive Marketing: How AR and VR are Revolutionizing Digital Marketing

Immersive technologies like Augmented Reality (AR) and Virtual Reality (VR) are no longer confined to the realms of gaming and entertainment; they have made significant inroads into the world of digital marketing.

Vikas Maheshwari
Vikas Maheshwari 15 August 2024
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How to Implement a Next-Generation Loyalty Program to Supercharge Customer Retention

How to Implement a Next-Generation Loyalty Program to Supercharge Customer Retention

One of the keys to attracting and holding onto customers is incentivising their loyalty to your brand.

Dmytro Spilka
Dmytro Spilka 13 August 2024
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The Convergence of IoT and VOIP: Revolutionizing Connected Communication

The Convergence of IoT and VOIP: Revolutionizing Connected Communication

This post explores the benefits, key applications, implementation strategies, and future trends of IoT-VOIP integration, highlighting its potential to revolutionize industries and enhance user experiences. Learn about...

Debbie Chew
Debbie Chew 8 August 2024
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Popular articles

How to Review a Website — A Guide for Beginners

How to Review a Website — A Guide for Beginners

A company website is crucial for any business's digital marketing strategy. To keep up with the changing trends and customer buying behaviors, it's important to review and make necessary changes regularly...

Digital Doughnut Contributor
Digital Doughnut Contributor 25 March 2024
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The Impact of New Technology on Marketing

The Impact of New Technology on Marketing

Technology has impacted every part of our lives. From household chores to business disciplines and etiquette, there's a gadget or app for it. Marketing has changed dramatically over the years, but what is the...

Alex Lysak
Alex Lysak 3 April 2024
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7 Reasons Why Social Media Marketing is Important For Your Business

7 Reasons Why Social Media Marketing is Important For Your Business

In the past two decades social media has become a crucial tool for marketers, enabling businesses to connect with potential customers. If your business has yet to embrace social media and you want to know why it is...

Sharron Nelson
Sharron Nelson 29 February 2024
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The Downside of Excessive Marketing: How Bragging Leads to Failure

The Downside of Excessive Marketing: How Bragging Leads to Failure

As a startup owner you may be too eager to make a lot of noise for your product through advertising and marketing. However, excessive marketing may harm your business more than you think.

Michael Baker
Michael Baker 15 August 2019
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Thought Leadership Content – Why Bother?

Thought Leadership Content – Why Bother?

In the increasingly crowded market, brands and businesses constantly compete for attention, and standing out is harder than ever. One smart way to differentiate yourself from the competition is through thought...

Glenn Matchett
Glenn Matchett 29 August 2024
Read more